Automobili Lamborghini S.p.A., commonly referred to as Lamborghini, is an Italian
manufacturer of high performance sports cars based in the small Italian village of
Sant'Agata Bolognese, near Bologna. Lamborghini is now a subsidiary of German car
manufacturer Audi AG, which is in turn a subsidiary of Volkswagen Group.
Lamborghini's latest model, the Reventón, is one of the fastest and most expensive
of the Italian supercars. The company was founded in 1963 by businessman Ferruccio
Lamborghini, who owned a successful tractor factory, Lamborghini Trattori S.p.A..
As told by Ferruccio Lamborghini's son, Ferruccio Lamborghini went to meet
Enzo Ferrari at the Ferrari factory to complain about the quality of the clutch in
his Ferrari 250 GT. An infuriated Enzo Ferrari sent him away telling him to go
drive his tractors because he was not able to drive cars. Lamborghini went back to
his factory to have the Ferrari's clutch dismantled and found that the clutch in
the Ferrari was a product of the manufacturer who supplied the clutches used in
Lamborghini tractors. Lamborghini installed a stronger clutch from his factory's
warehouse into his Ferrari and solved the clutch failure.
Furious with Enzo Ferrari's arrogant and aloof manner, Ferruccio Lamborghini
promised himself he would never own another Ferrari and would beat Ferrari at
his own game by creating a superior sports car of his own...